How do I get sponsored?Updated a year ago

As you can imagine we receive countless requests for sponsorship from riders across all disciplines and of all abilities; from junior level through to WorldTour men’s and women’s squads, professional triathletes and countless track cyclists. The majority of our agreements are finalised at the end of each year, commencing in the coming season however, we do accommodate additional requests from time to time. 

The most effective way to get sponsored by Bont Cycling is to send us a proposal for consideration. In your proposal, it's imperative to clearly outline how you plan to become a true Bont Cycling brand champion. In return, tell us what you’re looking for in terms of support. Do that and you’ve got a great chance of receiving a reply from our global team and athlete manager. Keep in mind Jan Frodeno has won three IRONMAN world titles in Bont shoes and Bradley Wiggins won the Tour de France wearing the wickedly fast Bont Zero+. What this means is we’re looking for athletes who can deliver more than just social media content.

If you don't believe your proposal matches the requirements above, we recommend staying active in the community along with continuing to spread the good word about Bont Cycling. If you don't ride in Bont Cycling shoes currently, sign up to our mailing list and you might just get that little bit of motivation to make the right purchase next time you're looking for new shoes. If we see you out there and believe you're a good fit for us, there's a chance we'll get in touch in the future.

Please send all sponsorship requests to [email protected].